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Pop-Up Of The Week: Limited Beer Release Celebrations
We live in a golden age of chef-driven pop-ups, and Los Angeles is at the epicenter of this exciting culinary movement. With numerous pop-ups happening at farmers’ markets, breweries, and other venues, we’re dedicating space to some of our favorites that capture our attention and make our stomachs growl. This week, we’re spotlighting a unique collaboration:
Mi Vida and Brewjeria Team Up
Highland Park-based Chicano lifestyle boutique Mi Vida and Latino and POC-owned craft brewery Brewjeria have joined forces for a special limited beer release, Tomo La Flor. This unique American Pale Ale is crafted with hibiscus and guava, playing off the famous Selena song, Como la Flor. And guess what? There will be pizza too! Let us explain.
Selena-Inspired Celebration
Noelle Reyes, the owner of Mi Vida, has celebrated the singer’s birthday at her shop with a pizza party for the past decade. Why pizza? It was Selena’s favorite food, as immortalized in the 1997 film starring Jennifer Lopez. This year, Reyes wanted to go bigger. The celebration will be held at Brewjeria with pizza provided by pop-up stalwarts Quarantine Pizza, known for their inventive L.A. meets Neapolitan-style pizzas. DJ La Bellatini will be spinning tunes to set the mood.
Event Details for the Limited Beer Release
Mark your calendars for this special event:
- Date: Saturday, April 6th
- Time: 4 p.m. to 6 p.m.
- Location: Brewjeria, 4937 Durfee Ave., Pico Rivera
There will be draft pours and a four-pack of Tomo La Flor beer featuring a label illustrated by Reyes’ husband, Dominic Ocha. Additionally, a Limited edition beer Glass will be available for $26 plus tax. However, arrive early as they are expected to sell out.
Why Celebrate Selena?
When asked what Selena means to her, Noelle Reyes said, “Selena radiates this eternal beauty, inside and out. I love how she shared her magic and passion, and it made people feel connected.” This celebration aims to reconnect people to the community post-pandemic. Mi Vida has served as a cultural shopping hub, shifting mostly online during the pandemic and opening the shop only on weekends. This Selena celebration offers a chance for people to reconnect in person and enjoy a communal space once again.
Get Involved and Share Your Stories
Do you have a question about food in LA or something you want to share with us? Gab Chabrán reports and edits stories about food and its role in LA’s diverse cultures and communities. Whether you have a recommendation for a hole-in-the-wall you adore or need advice on the best place to take your kid for lunch, we’d love to hear from you. Drop us a line!
Summary of the Limited Beer Release Event
| Detail | Information |
|---|---|
| Date | Saturday, April 6th |
| Time | 4 p.m. to 6 p.m. |
| Location | Brewjeria, 4937 Durfee Ave., Pico Rivera |
| Special Features | Draft pours, four-pack of Tomo La Flor, limited edition beer glass |
