Bob Pease Retirement Signals Major Leadership Transition in Brewers Association
The Brewers Association, the not-for-profit trade association dedicated to advocating for small and independent American Craft Brewers, has announced a significant leadership change. Bob Pease, a cornerstone in the craft beer industry advocacy, will be retiring in 2025 after an impressive 32 years with the organization. This transition marks the end of an era and the beginning of a new chapter for the Brewers Association.
A Legacy of Growth and Advocacy
Bob Pease has been instrumental in shaping the brewers Association. From his early days as a customer service manager in 1993, he quickly rose through the ranks to become the CEO in 2014. Under Pease’s leadership, the association strengthened its financial standing, transitioning from debt to amassing over $23 million in reserves.
Transformative Initiatives and Achievements
Pease played a pivotal role in several landmark initiatives. One of his most notable accomplishments was establishing the association’s export development program in 2004. This program significantly boosted U.S. Craft Beer exports from approximately 16,000 barrels to over 230,000 barrels. Financially, it uplifted export values from $3 million to over $71 million.
Nurturing Political Alliances and Tax Reforms
Bob Pease also built strong relationships with Congress, leading to the creation of the House and Senate small Brewers Caucus. His strategic efforts were crucial in devising and executing the Craft Beverage Modernization and Tax Reform Act (CBMTRA), which provided federal excise tax relief to Craft brewers. This act, made permanent in 2020, resulted in an annual tax savings of more than $80 million for brewers, empowering them to reinvest in their businesses.
Supporting Small Brewers Through Challenges
During his tenure, Pease continuously advocated for small brewers, especially through economic challenges like the pandemic. His team ensured that breweries were included in federal relief programs, helping many survive through difficult times. This made a lasting impact on the industry’s resilience.
The Road Ahead: Finding a Successor
The Brewers Association has retained Kittleman & Associates to lead the search for Pease’s replacement. As the organization looks towards the future, they aim to build on the strong foundation Pease established. His efforts in promoting the independent craft brewer seal, adopted by nearly 5,000 breweries, will continue to influence consumer choices and industry standards.
Impact of Bob Pease’s Leadership on Craft Beer Industry Advocacy
Bob Pease’s retirement marks a significant leadership transition at the Brewers Association. His advocacy and dedication have left a profound legacy in the craft beer industry. As the Association embarks on this new journey, it honors Pease’s contributions and looks forward to continuing his mission of supporting small and independent American brewers.
Acknowledging a Stellar Career
Recognized as a top lobbyist in Washington, D.C., and named “Beer Industry Person of the Year” by Brewbound on multiple occasions, Pease’s achievements are numerous. His unwavering commitment to the craft beer industry advocacy has ensured a thriving community of passionate brewers and beer enthusiasts.
Wrapping Up: Bob Pease Retirement and Brewers Association Leadership Transition
In summary, Bob Pease’s retirement is a monumental moment for the Brewers Association. With his leadership, the association navigated explosive growth, unprecedented challenges, and forged strong political ties. As he transitions out of his role, the legacy of his contributions will undoubtedly continue to influence the craft beer industry for years to come.